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Sony’s PS5 US TV ads were seen three times more than Xbox
By Alex Calvin, Tuesday, 24 November 2020 12:34 GMT It looks like Sony spent big in the build-up to the PS5’s launch.Ads from PlayStation 5 maker Sony were seen almost as much as the rest of the industry combined.That’s according to data from iSpot.tv over on VentureBeat, which shows that Sony’s adverts racked up a huge 701m impressions on US TV between October 16 and November 15. Its most-viewed ad was the PlayStation 5 launch trailer, Play Has No Limits, which was seen 258.4m times.In total, Sony was behind 47% of the total impressions for US TV ads for this…
