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Call of Duty will be a blueprint for growing the rest of Activision’s games

By Sherif Saed, Friday, 5 February 2021 12:14 GMT Activision’s massive success with Call of Duty recently is informing how the publisher plans to grow its biggest franchises.Activision has announced on Thursday that its success with Call of Duty will inspire how it handles the rest of its catalogue. The publisher, which boasted impressive revenue and growth from Call of Duty, is specifically referring to the series’ multiple points of entry.Previously, Call of Duty was only available through its yearly premium games. Activision, however, sought to expand the player base by offering some version of the best-selling shooter outside of…